Frequently Asked Questions

Find answers to common questions about Bartolo's services, approach, and outcomes.

How do you tailor your strategies to different industries or businesses?

By understanding your target audience, conducting market research, analyzing your competition, and creating customized content and messaging for your campaign.

How do you measure the success of our paid media campaigns?

We start by knowing your main goal, whether the sale of a product or filling out a contact form. We’ll then calculate the right target: cost per lead, cost per acquisition, or return on spend. By implementing tracking tools like Google Ads and Google Analytics, we can measure when such goals are reached and optimize toward your target. For example, suppose your goal is getting new customers for your dog grooming business. In that case, we can set a maximum cost per contact and ensure we get new leads at or below that number.

What’s your pricing structure?

We charge a flat monthly fee starting at $1,000 to run and optimize your marketing campaign. The cost is independent of your monthly campaign budget, so you can spend as much as you want on marketing without worrying about fees increasing.

There’s a new client’s one-time setup fee between $500 and $1,000, depending on their business needs. The one-time fee covers your marketing campaign's initial research, planning, and creation. You can pay the setup fee using our buy now / pay later option.

Are there any other charges outside of your fee?

Yes. You must cover any advertising expenses. The advertising expense is your monthly budget used in Facebook/Instagram.

What is a good advertising budget? How much should I spend?

It depends on what platform you want to advertise, your business, and your audience. We recommend at least $2,000 per month for a local campaign for the best results.

How do you keep clients informed about the progress of their paid media campaigns?

We believe in transparency and accountability, providing regular online reports (every two weeks depending on your budget) detailing your campaign performance. We’re available over email and text messages for any questions. We can also schedule a call to review results and explore ways to improve your campaigns.

What makes your agency unique compared to others?

We have more than 15 years of digital marketing experience, working with companies big and small, for-profit and non-profit, in multiple industries, like retail (Williams Sonoma & Archival Decor), fitness (Basic Training Outdoor Bootcamp), finance (Experian), legal services (LegalZoom), and technology (SanDisk). We also deeply understand marketing platforms like Google and Facebook and use innovative new tools like Webflow, Shopify, and Google Analytics 4 to help our clients succeed.

How long does it typically take to see results from digital marketing campaigns?

It depends on the project. A typical project requires a learning period of about four weeks while we gather enough data to develop a complete strategy. Once launched, we’ll constantly optimize your campaigns for the best results. We expect to improve performance as the campaigns and our relationship mature.

What’s the process for starting a new project with your agency?

We start with a call to get to know your product or service and your goals. This will help us identify and understand your target audience and the best next steps.

Once we agree on goals and targets, we’ll work closely with you to ensure the marketing campaign or website reflects your brand and offering.

What’s required from us as clients?

We're your partner and are dedicated to your success. To achieve this, we ask that you provide as much info as possible so that we can deeply understand your offering and portray your brand and mission in the best way.

We’ll ask you to provide access to your digital assets, like images and platform accounts. We might also require you to install tracking tools on your website to know when a sale or form lead was completed.

We welcome your feedback at any step in the process so we can continue to improve your project and establish a strong partnership.

Contact Us

Schedule a free consultation to get started.

luis@bartolomarketing.com
+1 ‭(626) 346-8437‬
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